The importance of reporting is twofold:
- To have visibility into the future (i.e. knowing what is likely to happen round the corner)
- To have visibility over past performance (i.e. to analyse performance data and use it as a tool to plan future action)
Most businesses have inadequate processes and systems in place to record their true activity. When a business owner knows the reality of how their business is performing (in total and for each of the different areas that make up the business), he can then make decisions based on facts rather than speculation and anecdotal evidence.
A lot of businesses wait too long to implement a proper reporting structure. We assist businesses in taking action to preempt future problems. Not knowing the facts puts business owners in poor position. It is impossible to make confident, accurate decisions using poor data and reports. Without the right information, collected in the right way, effective analysis and clear planning is impossible.